In mergers and acquisitions, an Indication of Interest (IOI) signals early intent from a prospective buyer. It’s typically the first step toward a formal offer, allowing both sides to explore the potential deal without commitment.

Understanding IOIs gives business owners a clearer view of buyer qualifications, purchase expectations, and deal structure. An indication of interest helps streamline communication, manage expectations, and set the stage for deeper negotiations, making it a critical component in successful M&A planning.

Mergers and acquisitions (M&A) are key strategies for business growth and restructuring. Business owners looking to sell must understand the types of M&A transactions. Purpose Equity provides advisory services, which can help maximize business value through sell-side and buy-side advisory, as well as capital raising opportunities.